Mongolian rock group THE HU, which racked up 28 million views for two of their music videos and charted at #1 and #2 on iTunes globally, have announced the release of their debut album.

The album, ‘The Gereg’, is coming out September 13 via Eleven Seven Music and takes its name from the term used for the first diplomatic “passport”, issued by the Mongol Empire during the time of Genghis Khan.

The band’s logo and image on The Gereg album cover is of a snow leopard, which is very crucial to Mongol Tribes, and the singular horn represents the band’s uniqueness – there is only one The HU.

“When we do this, we try to spiritually express this beautiful thing about Mongolian music. We think we will talk to everyone’s soul though our music,” band member Temka says.

Founded in 2016 in Ulaanbaatar, Mongolia, the HU members Gala, Jaya, Temka, and Enkush, with their producer, Dashka, combine the bombastic bass and drums of modern American hard rock with traditional Mongolian instrumentation like the Morin Khuur (horsehead fiddle), Tovshuur (Mongolian guitar), Tumur Khuur (jaw harp) and guttural throating singing.

This is all used to create their own genre of music they call “hunnu rock”, a term that derives from “HU”, the Mongolian root word for human beings.

The genre is very dynamic – it can be metal, it can also be classic rock, but the most unique thing about their style is the Mongolian throat singing which is an amazing sound that humans make which creates the upper and lower harmony together.

The HU will be making their European live debut from this June for a run of summer festivals and tour dates.

Will they make it to Australia? Time will tell.

Track Listing

The Gereg

Wolf Totem

The Great Chinggis Khaan

The Legend of Mother Swan

Shoog Shoog

The Same

Yuve Yuve Yu

Shireg Shireg

The Song Of Women

Pre-orders for The Gereg are available now here.